Universidad Católica Boliviana "San Pablo"

ABSTRACT This project aims to demonstrate the financial commercial, technical and economic feasibility of a sports complex in the city of Santa Cruz de la Sierra. Offer various disciplines such as soccer fields, volleyball and swimming pool. In market research it shows that the population of the department is ready to assist and rent the service and that there is an unmet demand for 841.865 people attending each year. The company takes as its macro location Santa Cruz department and micro location on Avenida Beni between Fifth and Sixth Ring. In the organizational study it can be seen that the company will have four hierarchical levels and on the legal figure of S.R.L. Fixed investments required are Bs. 3,801.952,40, deferred investments 18,475.30 Bs and Bs. capital operations 108,628.62. The financing structure consists of 46% equity and 54% foreign capital. In the financial economic study, it shows that the evaluation of the company generates the following performance indicators: VAN with financing Bs 5402 TIR with funding of 31 % Finally, the project is sensitive to a change in the price of the service.