Universidad Católica Boliviana "San Pablo"

STRATEGIC PLANNING P23 Why did you choose Hotel Viru Viru? 1 Location 2 Infrastructure 3 Service 4 Price P24 Which of the following do you consider a strength of Hotel Viru Viru? 1 Location 2 Infrastructure 3 Service 4 Price P25 Which of the following do you consider a weakness of Hotel Viru Viru? 1 Location 2 Infrastructure 3 Service 4 Price P26 Would you stay again at the Hotel Viru Viru? 1 Yes 2 Maybe 3 No P27 Would you recommend Hotel Viru Viru to family or friends? 1 Yes 2 Maybe 3 No HOTEL INDUSTRY P28 How would you rate the hotel infrastructure of 3-star hotels in Santa Cruz de la Sierra? 1 Very poor 2 Poor 3 Regular 4 Good 5 Very good P29 Do you consider the 3-star hotel industry to be at par with other places? 1 Completely disagree 2 Disagree 3 Indifferent 4 Agree 5 Completely agree * Fuente: Elaboración propia, Agosto 2015